i’ve been into kpop since around 2017-18, and sometimes i dont know if it's the nostalgia or what but I really miss how it used to feel. back then, a comeback felt like a huge deal. you’d get one or maybe two a year from your favorite group, and you could enjoy every stage, every concept photo, and every b-side without feeling rushed. it was something you could look forward to for months. now, it feels like the industry is stuck in a “more is better” cycle. groups finish promoting one song and are already moving on to the next. on paper, it sounds great because more music, more content, more to enjoy. but in reality, it often feels rushed, and the songs don’t always leave a lasting impression. for example, enhypen’s schedule (it's just an example there's MANY other groups i could've mentioned) enhypen debuted in late 2020, and since then their release pace has been incredibly fast. in just 2022 alone, they released dimension: answer in january, manifesto: day 1 in july, and a japanese single in between, all while being on tours and other schedules. that’s three major releases in less than a year. while the group has a lot of talent and some really good tracks (i've been a fan since debut), the quick turnaround makes it harder for each comeback to fully shine. songs barely get time to settle before the next one is announced. smaller groups have it even harder, groups like Rocket Punch or AB6IX sometimes have three or four comebacks in one year. that’s a lot for fans to keep up with, but even more for the idols to handle. it’s endless rehearsals, recording, music videos, and promotions... all while trying to stay healthy and motivated. and for groups that aren’t as popular internationally, that kind of schedule doesn’t always pay off. the blackpink contrast.. I know people complain about blackpink having HUGE GAPS between comebacks, but honestly, it’s the opposite problem... they make each release feel like an event. you might wait a long time, but when they finally drop a song, it’s usually polished and memorable for the fans or the public in general. there’s a sense of anticipation that’s hard to get when a group is releasing new music every few months. the bigger problem is when there’s so little time between releases, the music itself can start to feel repetitive. producers might reuse the same structure or sound just to meet a deadline. that’s why we’re seeing more “noise music” drops or safe, generic tracks because they’re faster and easier to make. i’m not saying groups should only release once a year, but I wish companies would focus less on flooding the calendar and more on giving idols time to create something meaningful. kpop is special because it’s more than just music... it’s the choreography, the visuals, the story, the whole experience. submitted by /u/jungwonistaa [link] [comments]
the overproduction problem in kpop
- reddit.com language
- 2025-08-09 12:08 event
- 2 weeks ago schedule